Explore our case studies
Learn more about our deep experience in B2B market research and across industry verticals.
Why Commercial Fleet Managers Rent Trucks
A logistics company wanted to assess why commercial fleet managers rent Class 3-8 trucks, and how the factors that drive those decisions differ from one company to another. The niche audience meant that it needed a B2B market research agency with a deep understanding of transportation market research who could reach commercial fleet managers that rent trucks.
How Much Farmers Will Pay for Tire Innovation
The tire manufacturer wanted pricing research to compare the costs of four competitive brands across three different types of farm equipment. This included how equipment type, tire position, and brand impacts willingness to pay. However, reaching crop farmers who are out in the fields from dawn ‘til dusk is not an easy task.